Aston Martin Aramco Formula One Collection

As the lights go out on another electrifying week in Formula One, the world of motorsport once again proves that its influence extends far beyond the circuit. This season, that reach takes on a new dimension as the Aston Martin Aramco Formula One Team unveils its first-ever Watches & Jewellery Collection, a considered step into the realm of wearable luxury that mirrors the precision and theatre of race day itself.


Created in collaboration with Timex Group, the collection is far more than a simple merchandising exercise. Instead, it is a carefully curated expression of the team’s identity, distilled into a sleek edit of timepieces and jewellery that carry the unmistakable visual DNA of Aston Martin’s Formula One presence. 


Finished in the team’s iconic Podium Green and accented with flashes of Lime Essence, each piece feels intrinsically connected to the high-octane world it represents. What makes this collection particularly compelling is its ability to translate the intangible qualities of Formula One into tangible form. The rhythm of a race, the split-second decisions, the relentless pursuit of marginal gains, all find subtle expression in the design language. 

Clean lines, purposeful detailing and a sense of engineered refinement give the watches a distinctly performance-led aesthetic, while the jewellery introduces a softer, yet no less intentional, interpretation of the same ethos.

There is, too, an undeniable sense of accessibility that underpins the launch. With prices ranging from £99 to £219, the collection opens the door for enthusiasts to engage with the Aston Martin brand in a new and personal way. It is a democratisation of luxury that feels entirely in step with the modern Formula One audience, one that spans seasoned aficionados and a new generation drawn in by the sport’s global resurgence. Crucially, this is a collection designed not for passive fans, but for those who live and breathe the sport.


It speaks to early mornings spent tracking qualifying sessions, to weekends structured around race calendars, and to the enduring allure of a grid where heritage and innovation collide at breathtaking speed.

In that sense, these pieces become more than accessories, they are quiet declarations of allegiance, worn with the same pride as team colours trackside.

Available now through Goldsmiths, the Aston Martin Aramco Formula One Watches & Jewellery Collection arrives at a moment when Formula One’s cultural influence has never felt stronger.
 It is a timely reminder that the spirit of the sport does not end at the chequered flag, but continues in the details, in the design, and now, quite literally, on the wrist.


www.goldsmiths.co.uk

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